Yves Makhoul - Social Media Manager

Yves Makhoul - Social Media Manager Yves Makhoul Social Media ManagerPosted December 14, 2017, by Jenny Sakr Yves is a social media professional with over seven years experience in a 10-year-old sector. He knows his way around that elusive reach and engagement, whilst aware the rules of the game are ever changing.Read Yves story as the social media manager for one of tertiary educations biggest players, The University of Melbourne.When did you first know you wanted to get into social media?As soon as I created a Facebook account in 2007 I saw the potential then and its exceeded all my expectations today.Tell us about what typical day may look like for youThere is no typical day at the Universitys social media team. Theres the general business as usual type work ensuring the content plan is up to date, our news and features are shared across channels, images are chosen for Instagram, events are attended for on the ground content and queries are responded to in a timely manner. Then theres the months-long recruitment, engagement or research campaigns, or the social media training delivery we provide across the University, the issues and escalations required (we often hear about it first) or the multitude of ideas pitched. Theres never a boring dayWhats the most interesting thing thats happened to you while working in social media?In a